Audi takes Australians on a road trip without leaving the house

Audi has today announced a new social media initiative in the form of a filmic road trip through the Australian countryside. Titled The Drive, the film follows one of the brand’s 2020 A6 sedans driven through the New South Wales central tablelands for the entirety of its four-hour runtime. The Drive is crafted as a next-best-thing to actually getting out on the open road at a time when the COVID-19 pandemic is forcing Australians to practise self-isolation and social distancing.

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